Mattel CEO Ynon Kreiz laid out how he's applying lessons from Barbie to build franchises around Matchbox cars, Hot Wheels, ...

As DC prepares to celebrate Batman’s 85th birthday with a whole bunch of celebrations and experiences, Mattel announced it ...

Celebrating Barbie's 65th anniversary, the truck will offer fans the chance to buy exclusive themed items from 10 a.m. to 7 p ...

Washington Barbie likely has a glamorous job in a creative field and enjoys evenings with friends or hiking or kayaking in ...

In honor of Hispanic Heritage Month, Mattel has added internationally known Latina author and activist Isabel Allende to its ...

As an adult who once played with Hot Wheels and has a daughter that knows Barbie, this sounds like a great park to take my ...

Batman comic, published in 1939. To celebrate, DC Comics has partnered with Barbie to make two dolls based on two of the ...

Created by Mattel and HMD, the retro Barbie flip phone takes users back to when cell phones were only used to receive calls ...

Mattel has announced new Harley Quinn and Poison Ivy Barbie dolls to celebrate Batman’s 85th Anniversary. It’s the 85th anniversary of Batman, and there’s no better way for fans to celebrate ...

Stanley is releasing eight new Barbie-themed versions of their viral Quencher tumblers — here's how to get these limited-edition cups online ...

Every year, DC Comics celebrates the Caped Crusader with Batman Day. This year — the year Batman turns 85 — the day is ...

With Batman Day coming up, plenty of companies are revealing new toys and collectibles inspired by the heroes and villains of Gotham City. And perhaps no new reveal is more intriguing than Mattel's ...